The world of technology has evolved a lot in the past decade. The way customers used to interact with businesses, and the way businesses used to interact back with customers has dramatically changed.
Salesforce has made the process of reporting and analyzing data a lot easier for its users. But with time and increasing data, it becomes daunting for people to process billions and trillions of data in a unified manner.
And here, Salesforce comes up with its most powerful tool, namely Analytics Cloud.
Salesforce Analytics Cloud is a highly secured cloud-based analytical program that has been developed to help businesses – especially medium size and large size companies – to explore and analyze tons of data rapidly and efficiently.
Power by Einstein Analytics and Tableau, this tool empowers users by elevating their productivity, helping them identify relevant trends, and letting them understand the logic behind data collected and analyzed.
It strengthens Customer Relationship Management by offering its users self-service analytics and contextually related apps that help them in getting deep insights into the collected information.
There are many analytics cloud solutions provider that can help you experience analytics cloud implementation services.
Before you hire Salesforce consultants, lets’ first understand the benefits and features of Salesforce Analytics Cloud.
Features of Salesforce Analytics Cloud
Salesforce Analytics Cloud is a comprehensive tool. It helps businesses to learn about the current trends. It also helps them to understand the reason behind the decline in productivity (if any).
This tool is a boon for the Sales teams and managers and helps them access data from the entire organization. It showcases the reports rich with graphs and visualization. One of the best parts of this tool is that it uses Artificial Intelligence that intelligently helps users to identify opportunities and predict business decisions.
Let’s learn more about the Features of Salesforce Analytics Cloud.
Salesforce Analytics Cloud is a highly mobile-friendly platform that allows users to view, group, measure, filter, and share data from the mobile devices that they own. With the help of mobile-friendliness, users can deploy data from anywhere & anytime.
The field workers of an organization get highly benefited from the mobile-first feature of the analytics cloud. It helps customer service representatives and the marketing team to execute their daily operations without any technical jargons.
Users, who have adopted Salesforce analytics cloud consulting services, don’t experience any challenges related to data synchronization because this platform is entirely built on the Salesforce 1 platform. Therefore, it follows the same sharing and security rules.
Businesses can automate and customize data using the already existing custom data fields, workflow rules, and other tools.
Easy integration of analytics cloud also assures businesses for the safety of the data during the time of updates and upgrades. The data during the update process will safely stay stored in Salesforce servers till the time it gets exported.
If your business has opted for Einstein Analytics Cloud services, then you do not have to worry about the technicalities of data analytics. A user without a data analytics background can also efficiently use this tool.
Another interesting feature of Salesforce Analytics Cloud is that it enables users to find desired solutions without having them sending ticket requests to the IT department.
Since there is no need for having technical knowledge of data analytics, users do not have to wait for long for solutions. In the earlier days, due to a long wait, the data becomes obsolete by the time it reaches the team.
Another important feature of Analytics Cloud is the Dynamic Visualization Engine. As this platform is specifically designed for data builders and business users, it empowers them to execute their task in the most effective manner.
Through the dynamic visualization engine, you can check out how any particular chart is affecting another. All the interactive visuals streamline the quick searches, and the users will get a deep insight into the data to make a well-informed decision.
The interesting thing about the visualization engine is that it not only shows data in charts and colour bar graphs, but also provides a fun and quirky sticker for the users to elevate their experience.
One of the biggest challenges that large scale enterprises often face while dealing with information is that they couldn’t handle a huge chunk of data streaming into a business from multiple sources.
On the contrary, with analytics cloud integration services, you can easily wave off this challenge.
Salesforce Analytics Clouds can strongly deal with all forms of data such as structured, unstructured, etc., that are collected through the tools such as ERP, CRM, website, RFID, sensors, social media channels, etc.
The platform facilitates businesses to build multiple dashboards for information collected through diverse and multiple data sources.
For example, you can create a different dashboard for the data collected through websites and a different dashboard for the information stored through social media campaigns or landing pages, or any other ad campaign.
Interestingly to make things easy for users, Analytics Cloud consolidates different data visualizations into a single view.
List of Other Important Features of Salesforce Analytics Cloud
- Admin assist
- Data manager
- Action framework
- Encryption at rest
- Einstein analytics SDK
- Built-in analysis
- Online learning
- Recommended actions
- Embedded analytics
- Salesforce share inheritance
- Encryption at rest
- Predictive and prescriptive models
- Einstein suggested visualization
- Einstein analytics explorer
- Visual data prep
- Conversation queries
- Salesforce sharing inheritance
- iOS and Android mobile apps
Learn About the Technical Details of Analytics Cloud
Salesforce Einstein Analytics Cloud support devices such as:
Languages supported by Analytics Cloud
The Three Different Pricing Models of Salesforce Analytics Cloud
- Monthly payment model
- Annual subscription payment model
- Quote-based payment model
Benefits of Salesforce Einstein Analytics for Managers
Managers can easily analyze the performance and overall pipeline and efficiently compare the actual output with the pre-defined benchmarks. They can also microscopically check individual team member performance.
With the help of this intelligent tool, businesses can understand the flow of their sales pipeline and opportunities in real-time. Businesses can efficiently view new deals, compare them with old deals and take necessary action to complete the sales cycle.
Evident to its name, this benefit empowers the managers to predict accurate sales and revenue for the coming time. There is a forecasting dashboard with the help of which they can precisely plan their sales period and upcoming quarter and learn what they need to do to close the deals and when the deals get closed.
Through whitespace analysis, the business team can focus their energy on the right set of deals. One can easily identify which product is sold to which account and opportunities, and on the basis of it, he or she can create specific requirements of that particular account.
Through this blog post, we have tried to understand the importance of the Salesforce Analytics Cloud. If you still have any doubt, you can hire an analytics cloud solutions company, and one of the best is FEXLE Services. It is the best Salesforce consulting services provider that offers world-class analytics cloud implementation services.
However, we hope this post has helped you understand the features and benefits of Salesforce Analytics Cloud, and now you can get insights into your business data and make well-informed business decisions.