{"id":3855,"date":"2023-02-23T16:38:17","date_gmt":"2023-02-23T11:08:17","guid":{"rendered":"https:\/\/www.fexle.com\/blogs\/?p=3855"},"modified":"2023-02-23T16:47:33","modified_gmt":"2023-02-23T11:17:33","slug":"top-features-of-salesforce-spring-23-release-that-must-not-miss","status":"publish","type":"post","link":"https:\/\/www.fexle.com\/blogs\/top-features-of-salesforce-spring-23-release-that-must-not-miss\/","title":{"rendered":"Top Features of Salesforce Spring\u2019 23 Release That Must Not Miss"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Salesforce never stops to surprise its user base. It keeps bringing new updates and upgrades frequently. In the recently launched Salesforce Spring\u201923 release, Salesforce has kept its legacy and come up with some exciting features.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All those who are wondering what the Salesforce Spring\u201923 release date is? Let us tell you that it is now launched and is available for general users also.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The release data of Salesforce Spring\u201923 release date is February 13th 2023.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\"><b>What\u2019s New in Salesforce Spring\u201923 Release Date?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The new Spring\u201923 release by Salesforce brings numerous features. The new features are specifically about the Salesforce Marketing Cloud, a.k.a. SFMC.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This release has its focus especially on saving costs and improving the efficiency of business and business users in terms of marketing process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0Another factor that makes this release more special is that it focuses on enabling organizations to deliver seamless, personalized, and enhanced customer experience and drive success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s move ahead and discuss the top innovative and cutting-edge advancements that users will get with this new Spring \u201923 release of Salesforce.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do read this post and take full advantage of these innovations and make the most of SFMC to improvise your email marketing and customer engagement.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-3859 size-full\" src=\"https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2023\/02\/Salesforce-Spring-23.png\" alt=\"salesforce spring release 23\" width=\"1000\" height=\"600\" srcset=\"https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2023\/02\/Salesforce-Spring-23.png 1000w, https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2023\/02\/Salesforce-Spring-23-300x180.png 300w, https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2023\/02\/Salesforce-Spring-23-768x461.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h3 style=\"text-align: center;\"><b>Highlights from Salesforce Spring\u201923 Release<\/b><\/h3>\n<p><b>WhatsApp Business Messaging<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Salesforce has recently announced its strategic partnership with WhatsApp. This is given flame to the news of Salesforce WhatsApp integration. The aim of this partnership is to enable businesses to connect with their customers in a more personalized manner and to deliver customers a new messaging experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Salesforce WhatsApp integration is the highlight of the Spring\u201923 release by Salesforce. Businesses can directly integrate WhatsApp with Salesforce Marketing Cloud and improve the selling of their product and strengthen their customer services.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Following are the benefits of this new integration \u2013\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Improved customer engagement<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Richer customer integration<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personalized conversation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">WhatsApp branded messaging experience with the audience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Promotion and selling of products and services<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Better customer support outcomes<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reduce waiting time<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Real-Time via Customer Data Platform<\/b><\/p>\n<p><span style=\"font-weight: 400;\">According to the new release, businesses can use SFMC CDP to personalize every customer interaction along with email messages that businesses will send to their targeted audiences.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now businesses can drive value out of real-time customer data in a more personalized manner. Make email campaigns more targeted and value-driven and improve customer retention.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Centralize customers\u2019 data from any source like Salesforce, AppExxchange, etc.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses can deliver a hyper-connected experience.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer behaviour analysis across channels.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build understanding of each customer.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create a single source of truth via data centralization<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses can offer 1-to-1 personalization and improve conversion rates.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Simplify Data Stream Management<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The data Stream Control Centre is an important part of the Salesforce Spring\u201923 release. Businesses can now simplify their data stream management and experience transparency in the data estate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Businesses can collect different types of data from different sources and improve oversight.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This update will provide an intuitive dashboard through which businesses can analyze the stream status, evaluate data quality, and identify ingestion issues.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the help of actionable insights, businesses can work on the enhancement of the brand\u2019s data hygiene &amp; row management capabilities. It will help you understand the data that need immediate attention.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It comes with exciting and enhanced analytics capabilities.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can get the most up-to-date data via Data Stream Control Centre.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Get the status of the active data stream \u2013 success, pending, failed, and waiting.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check data processing status as per individual data source.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses can stay on top of data management.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bolster their data strategy.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Pivot Tables with Marketing Cloud Intelligence<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The new release has introduced the visual pivot table in the marketing cloud intelligence platform. The pivot tables will help you explore your data from multiple perspectives, and business users can strategize their marketing plans more efficiently.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The new update in Salesforce spring\u201923 release will help businesses in the following manners \u2013\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses can validate their data effectively.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">They can ingest data from their source more accurately.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Value aggregation and its correctness become easy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Business users can export pivot tables in the local system and turn them into a schedule report.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Marketing Cloud Engagement for Slack<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Another update related to Salesforce Marketing Cloud in SF spring\u201923 release is that now businesses can use the efficiency of Slack tool and marketing cloud platform under one roof. It will help businesses connect with clients more effectively and ensure better collaboration among sales and marketing teams.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Following are some of the ways through which businesses can leverage Account Engagement with Slack \u2013\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can send a real-time notification to your prospects and establish result-driven interactions.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It will be easy for marketers to customize messaging for each notification.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Businesses can send the right automatic notification to the right team accelerate follow-ups and increase the probability of conversion.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b>Salesforce Spring\u201923 Release \u2013 The Conclusion<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The new updates in the Salesforce ecosystem will definitely bolster the marketing power of the businesses. Companies are now more effectively building their marketing strategies which are personalized, customized, result-driven, and more-over, cost-saving.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are already a part of the Salesforce ecosystem, now is the right time to connect with a <a href=\"https:\/\/www.fexle.com\/salesforce-consulting-services?utm_source=blgbnnr&amp;utm_medium=referral&amp;utm_campaign=giri&amp;utm_content=top_features_of_salesforce_spring_23_release_that_must_not_miss\">Salesforce consulting company<\/a> to understand the importance of the new release and discuss with Salesforce professionals how you can leverage the new features of the Salesforce Spring\u201923 release for your business growth and saving cost.<\/span><\/p>\n<p><a href=\"https:\/\/www.fexle.com\/contact-us?utm_source=blgbnnr&amp;utm_medium=referral&amp;utm_campaign=giri&amp;utm_content=top_features_of_salesforce_spring_23_release_that_must_not_miss\"><img loading=\"lazy\" class=\"aligncenter wp-image-2946 size-full\" src=\"https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2021\/01\/call-to-action.png\" alt=\"hire salesforce developer\" width=\"850\" height=\"112\" srcset=\"https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2021\/01\/call-to-action.png 850w, https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2021\/01\/call-to-action-300x40.png 300w, https:\/\/www.fexle.com\/blogs\/wp-content\/uploads\/2021\/01\/call-to-action-768x101.png 768w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/p>\n\n<div class=\"twitter-share\"><a href=\"https:\/\/twitter.com\/intent\/tweet?via=fexle_services\" class=\"twitter-share-button\">Tweet<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Salesforce never stops to surprise its user base. It keeps bringing new updates and upgrades frequently. In the recently launched Salesforce Spring\u201923 release, Salesforce has kept its legacy and come up with some exciting features. All those who are wondering&hellip; <a href=\"https:\/\/www.fexle.com\/blogs\/top-features-of-salesforce-spring-23-release-that-must-not-miss\/\" class=\"more-link\">Continue Reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[61],"tags":[779,781,780],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.7.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top Features of Salesforce Spring\u2019 23 Release That Must Not Miss - FEXLE Services Official Blog<\/title>\n<meta name=\"description\" content=\"Explore the Salesforce Spring release 2023. Get complete details about the salesforce Spring Release including top features, highlights, etc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fexle.com\/blogs\/top-features-of-salesforce-spring-23-release-that-must-not-miss\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top Features of Salesforce Spring\u2019 23 Release That Must Not Miss - FEXLE Services Official Blog\" \/>\n<meta property=\"og:description\" content=\"Explore the Salesforce Spring release 2023. 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